Define your first party data models and build data collection form without coding knowledges. Enrich your owned first-party user data profile.
Deploy targeted and triggered cross-channel campaigns based on segment and existing profile data to enrich first-party data.
Recognise and reward loyal users across channels. Onboarding and convert audience to loyalty users.
First party data is information that is collected about a user via a company where a user is directly an audience or a customer. The company owns the digital marketing data sources such as websites, mobile apps, CRM, social media etc.
First party data is used to identify consumer preferences, including:
First party data is considered more valuable because of the quality of the data, the trust and relationship you have built with the user. Learn more about first party data.
UniSignIn is all-in-one first-party data platform to collect and manage the first-party data of your digital assets.