Use cases
What publishers do with UniSignIn
Practical ways to know your readers, manage their accounts and show each one the right experience.
First-party user management
Turn visitors into known, loyal members
Registration, login, single sign-on, subscriptions and an account center where readers manage everything.
One login across all your sites
Give readers one account for every site and app you run, with social, email and passwordless sign-in.
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Turn loyal readers into registered users
Find loyal readers who are still anonymous and ask them to register at the right moment.
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Cut sign-up friction
Let readers register in seconds with passcode and social sign-in, and follow up with those who have not verified their email.
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Show the right account button
Show Sign up, Login or My Account on every page depending on whether the reader is logged in.
Learn more →Paid content and subscriptions
Earn from readers directly
Subscriptions, paywalls, single-article payments and ad-free options, tied to the same reader account.
Launch digital subscriptions
Set up plans with recurring billing, and let readers upgrade, renew or cancel from their account page.
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Put premium content behind a paywall
Lock selected articles or sections for subscribers, who can read on any device they are logged in on.
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Sell single articles
Let readers who will not subscribe pay for one article instead of leaving.
Learn more →Ask readers to register before they pay
Use a free registration wall first, so you know who a reader is before you show them a subscription offer.
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Offer an ad-free option
Give readers the choice between reading with ads or paying for an ad-free experience.
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Run promotions with coupon codes
Create coupon codes for campaigns and partners, and see which ones bring in subscribers.
Learn more →First-party data platform
Know every reader, anonymous or registered
A profile for every reader, audience insights and segments you can use across your sites, emails and ads.
See your audience funnel
Follow readers from first visit to paying subscriber and see which interests and experiences convert.
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Build segments from reading behaviour
Group registered and anonymous readers by what they read, how often they visit and their subscription.
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Sell first-party audiences to advertisers
Package your segments for Google Ad Manager and Prebid deals, without third-party cookies.
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Re-engage inactive newsletter subscribers
Track opens and clicks, find subscribers who went quiet and reach them where they still read you.
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Win back lapsing readers and subscribers
Spot readers and subscribers drifting away and send each group the message that brings them back.
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Connect your marketing stack
Sync users and their data to Mailchimp, Iterable or your own systems by webhook.
Learn more →Experience management
Run every on-site experience from one place
Engagement, content, communication and monetisation experiences, targeted to the right readers and measured, without writing code.
Personalise by segment
Choose who sees each experience by page, context and reader profile, and A/B test the variants.
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Build a community around your content
Add comments, reviews, polls, quizzes, likes and competitions that bring readers back.
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Keep readers reading
Recommend the next story, run live blogs and stories, and test headlines that get clicked.
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Grow newsletter and app audiences
Offer newsletter sign-ups, on-site notifications and app banners where readers are most engaged.
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Recover ad revenue
Ask readers with ad blockers or without consent to allow ads, sign up or choose an ad-free option.
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Learn what readers want
Collect preferences, feedback and NPS with forms readers are happy to fill in, with their consent.
Learn more →Have a use case in mind?
Tell us about your sites and goals, and we will show you how to set it up.
Everything you need
All-in-one platform
UniSignIn is all-in-one first-party data platform to collect and manage the first-party data of your digital assets.
- Social Login with Google Login
- Social Login with Facebook Login
- Social Login with Twitter Login
- First-party data analysis
- First-party data onboarding and management
- Single Sign-On with Email and password
- User experience orchestration engine
- Personalised Email and communication
- First-party data collector
- First-party tag management
Stay ahead in first-party data
Identity, consent, audience, and subscription insights for publishers. A few emails a month, no spam.